Welcome to Flutter! I'm SO happy you are here!

Welcome to Flutter, a women’s apparel and accessory boutique. We provide a thoughtfully curated collection of brands that represent sophisticated prints, bold color combinations, and feminine silhouettes.

I am Natalie Guillory, the proud owner of Flutter, but you can call me Nat! I’m originally from New Iberia and married to Lafayette native, Caleb. Together we have two children, Ami and Shepard. I define my personal style as trendy and love to maximize prints and color into my everyday outfits. Besides being a fashion enthusiast, I love spending my free time making memories with my kids, or traveling and trying new restaurants with Caleb.

I opened the store in 2019, after 10+ years working in retail I knew it was time to turn my dream into a reality! 

The first 8 years in business we operated as Swoon Lafayette, and while that chapter has come to a close we are forever thankful for success that being a part of Swoon offered us.

The change to the name Flutter will allow us to continue evolving and growing the store much as I have grown over these last 8 years. I have always dreamed of being able to expand into other locations and I’m so excited to announce the Flutter Franchise concept in addition to our name change.

I like to refer to our selection of inventory as having “something for everyone”. No matter your age or your budget, Flutter strives to make everyone who walks through our doors (or shops with us online) look and feel their absolute best.

On any given day at Flutter you can find 3 generations of women shopping together for all of life’s biggest events. It is my greatest joy to have so many of my sweet customers turn into life long friends, and my staff to family. I truly feel so lucky to be able to play a small part in your big moments by dressing you for the occasion. 

XO, Nat